Loyalty Programme Privacy Notice

Victory Lab Loyalty Programme Privacy Notice

Your Privacy Matters

Thornbrook (Pty) Ltd T/A Victory Lab ("Victory Lab", "we", "our" or "us") respects your privacy and is committed to protecting your personal information in accordance with the Protection of Personal Information Act, 4 of 2013 ("POPIA").

When you join the Victory Lab Loyalty Programme, we collect certain personal information to create and manage your loyalty profile and provide you with programme benefits.

Information We Collect

We may collect information including:

  • First Name and Last Name
  • Mobile Number
  • Email Address (optional)
  • Date of Birth
  • Gender
  • Purchase and transaction history
  • Reward activity and redemptions
  • Customer preferences and interests
  • Customer engagement and interaction history

Why We Collect Your Information

Your information may be used for:

  • Loyalty programme administration
  • Customer identification
  • Linking purchases to your loyalty profile
  • Allocating and redeeming rewards
  • Customer service and support
  • Fraud prevention and programme security
  • Customer analytics and reporting
  • Segmentation and personalisation
  • Improving customer experiences
  • Compliance with legal and regulatory obligations

Marketing Communications

Marketing consent is optional.

If you choose to opt in, Victory Lab may send you:

  • Promotions and special offers
  • Loyalty programme updates
  • Competitions and surveys
  • Product and brand information
  • Personalised recommendations

via:

  • WhatsApp
  • SMS
  • Email
  • Telephone
  • Other approved electronic communication channels

You may withdraw your marketing consent at any time without affecting your loyalty membership.

How We Protect Your Information

Victory Lab implements appropriate technical and organisational safeguards to protect your personal information against unauthorised access, loss, misuse, disclosure, alteration, or destruction.

Your Rights

In accordance with POPIA, you have the right to:

  • Request access to your personal information
  • Request correction of inaccurate information
  • Request deletion of information where legally permissible
  • Withdraw marketing consent at any time
  • Lodge a complaint with the Information Regulator

Consent

By selecting "I Agree" and joining the Victory Lab Loyalty Programme, you acknowledge that you have read and understood this Privacy Notice and consent to the collection, storage, processing and use of your personal information for the purposes described above.

For more information, please refer to the Victory Lab Loyalty Programme Terms & Conditions.